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Chapter · 08 of 24
Monica Pool Knox, CEO of Good Trouble Ventures

Monica Pool Knox.

CEO & Founding General Partner, Good Trouble Ventures · Global Tech Executive

Venture leader. Two-time public company CHRO. Twenty-five years architecting human capital at Microsoft, Sony, Twitter, Disney, CBS, and PepsiCo — now backing founders who treat trust as a competitive advantage.

Monica leads Good Trouble Ventures as CEO and Founding General Partner, a high-impact venture fund investing at the crossroads of AI, emerging technology, and the global creative economy. The fund’s name is a tribute to Congressman John Lewis and his call to “get in good trouble, necessary trouble” — which tells you most of what you need to know about how she operates. Over 25 years, she has served as chief architect of human capital at some of the world’s most iconic tech, media, and consumer brands, shaping how talent is found, developed, and retained at massive scale.

A two-time public company CHRO and former HR executive at Microsoft, Monica now serves as a Board Director at BetterUp, the leading professional coaching platform, and as an advisor to SemperVirens Venture Capital. She holds an MBA from the Texas McCombs School of Business and is a recognized force in the Executive Leadership Council and Chief. Her chapter brings a rare dual perspective: what trust looks like inside the C-suite of a trillion-dollar tech giant, and from the other side of a venture partner’s desk, deciding whose vision to back.

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